Fashion designers get their inspiration from anything and everything. But what if we took that inspiration one step further and made a dress that wasn't just inspired by a Bombay Sapphire cocktail, but literally made from it.

Partnering with renowned fashion designer Christian Siriano, we experimented to distill a cocktail into the molecular base for a fabric dye. Christian then fashioned the cocktail-dyed fabric into a dress that debuted on the runway of his show at New York Fashion Week.

The cocktail-dyed dress caused a stir online and made headlines no cocktail has made before.

Due to popular demand, we placed the dress in christian's online store and it sold out in hours. with a price tag of $9,800.

It was certainly the most expensive cocktail ever sold.

Creative direction