TAKE AWAY THE ACRONYMS, ROB IS A STRONG ART DIRECTOR.
A big believer in putting the craft first and the title second or even third, Rob is currently working in NYC developing highly impactful and memorable stories for Anomaly NYC that inject themselves into the cross hairs of culture.
“In a world where disposable content has sucker punched us all in the face, crafting consistent storytelling for brands has become ever so valuable.”
His work has been showcased on billboards in Shanghai, education curriculums in Australia, the Super Bowl and have earned him shiny pieces of metal from international shows like D&AD to homegrown ceremonies like AWARD in Australia. And fortunately they have been discussed in publications such as The New York Times, Forbes, FastCo, Good Morning America, HypeBeast, Wired and Elle.
Within the past 10+ years Rob has crafted stories for the world’s leading brands, Budweiser, YouTube Music, Converse, Google, which have boosted their profiles within culture.
Rob’s a strong believer in quiet confidence, failing fast and trusting your instincts, values that he relentlessly tries to teach his son ‘Wolf’ - at times it’s a futile effort and just further enforces why we don’t see wolves at the circus.
Anomaly |New York | USA
April 2014 – Present
The Monkeys | Sydney | AUS
Jan 2012 – April 2014
M&C Saatchi | Sydney | AUS
May 2008 – Dec 2011
Speaker at Macleay College AdSpeaks program 2014